Channel letter signs have become very popular and desirable for commercial signage. Channel Letters are an excellent opportunity for businesses to reinforce brand identity into a sign. They can be as standard or as custom as the imagination allows. The channel letters are individually created dimensional letters. Each letter is formed of separate aluminum or steel enclosures that can house LED or another lighting to form illuminated signs.
A raceway mount is widespread in multi-business plaza areas. This option features a metal box with a power supply and electrical wiring for each letter. Plaza/Commercial business owners generally like this type of mounting option because it reduces the structural impact by requiring fewer holes and makes it easier for tenants to change the sign. Most raceways are painted to match the color of the building, essentially hiding them from sight.
Direct or Flush Mount
The letters are mounted directly onto the facade using a pattern that keeps the sign correct dimensionally. This application delivers a clean look. However, there are more entry points into the building. For instance, each letter needs to be attached to the wall and electrical wires to run through. The power supply and wiring connecting the letters are installed behind the facade, usually in a small box to hide everything.
Backer mounts feature channel letters attached to a backer panel or metal cabinet larger than the channel letters. The cabinet sometimes houses the wiring and power supply, or it can be installed behind the building’s facade or bulkhead.
Channel Letter Options
Front Lit Channel Letters
This application is the most popular style of channel lettering. This design emits light from the front face outward. Otherwise known as standard channel letters, this style produces a clean look popular in shopping malls and outdoor plazas.
Front and Back Lit Channel Letters
This design is illuminated from both front and back. These channel letter signs create dramatic, highly-visible signage for your clients. Highly versatile, front/back-lit channel letters can add color by adding translucent vinyl to the face or changing the LEDs.
Non-Illuminated Channel Letters
While not as common as illuminated channel letters, non-illuminated letters may be a perfect solution for some applications. It could be a great idea for indoor and other signs that might not benefit from illumination.
Channel Letter Quick Tips
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